Also called “lead gen pages,” “lead capture pages,” or “squeeze pages”, these use a form
as their call to action. This form almost always collects lead data, like the names and email
addresses of visitors. (You can read some expert-certified lead gen strategies here.)
Ecommerce landing pages: By devoting an entire page to showcase the features, benefits,
and images of your product, you can bring the user closer to a buying decision.